Media Training Blog

How to handle the media following a cyber-attack

How to handle the media following a cyber-attack

Hospitals across the country were hit last week in what has been said to be the biggest ransomware outbreak in history. Around 40 NHS organisations and some medical practices were affected, with operations and ...

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How to apologise effectively during a PR crisis

How to apologise effectively during a PR crisis

There has been no shortage of apologies lately. Airlines, tech companies, sportswear manufacturers, soft drink companies and tourist attractions are among those who have said ‘sorry’ recently. Some have been r ...

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How to present yourself on LinkedIn

How to present yourself on LinkedIn

How many times have you heard someone say ‘I’m on LinkedIn but I don’t know what I’m doing with it?’ Despite having more than 467 million users, the site remains something of the awkward relative of the social ...

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