The sustainable farming story that turned sour
Have you seen videos of people pouring milk down drains on your social media feeds? The likes of TikTok and X have been awash lately with conspiracy theories and misinformation about the breakfast…
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VIEW ALLMasterChef star serves up a masterclass in how not to respond to a crisis
It is the crisis response everyone has been talking about. Gregg Wallace has found himself at the centre of a scandal involving allegations of inappropriate behaviour. And his decision to respond…
A late contender for worst interview of the year?
There is nothing quite like seeing good and bad interviews in action. They are a great way of showing our media training delegates what works well and the things they need to avoid. It is one of…
The interview that highlights the power of radio (and storytelling)
The average radio interview is just over two and a half minutes long. Yet, as we stress during our media training courses, its power should not be underestimated. A good radio interview has the…
