Could you handle the nightmare doorstep interview?

Arguably the toughest interview situation for even the most experienced of media operators is the doorstep interview.

If you find the media are camped outside your office, then your organisation is already in the headlines and it is unlikely to be for a good reason.

It’s easy for us to say ‘don’t panic’ but the reality is this is a daunting and challenging situation.

You may be inclined to run away, but you will be chased down the street by reporters and cameramen. This happened to Jeremy Corbyn shortly after he became the leader of the Labour Party and it did not turn out well.

Opt for ‘no comment’ and you will inflame the situation with equally negative coverage and customers wondering what you have to hide.

So what should you do?

We have produced a short video with Siân Jones, one of our expert media training tutors, to show you how to handle this initial, intense, scrutiny successfully and buy some time until you can deliver a more complete message.

Click here to watch the video.

 

Media First are media and communications training specialists with over 30 years of experience. We have a team of trainers, each with decades of experience working as journalists, presenters, communications coaches and media trainers. 

Subscribe here to be among the first to receive our blogs.

Our Services

Media First are media and communications training specialists with nearly 40 years of experience. We have a team of trainers, each with decades of experience working as journalists, presenters, communications coaches and media trainers.

slide 1 to 4 of 23

Recommended Reading

Media Skills Training, Spokesperson training — 7 January by Adam Fisher

Media training lessons from a feel-good story

Are you already battling the January blues? The first few weeks of the year can often feel pretty bleak as festivities end and decorations come down, but the miserable weather remains. January…

Crisis management, Social media — 17 December 2024 by Adam Fisher

The sustainable farming story that turned sour

Have you seen videos of people pouring milk down drains on your social media feeds? The likes of TikTok and X have been awash lately with conspiracy theories and misinformation about the breakfast…