Media training lessons from a feel-good story
Are you already battling the January blues? The first few weeks of the year can often feel pretty bleak as festivities end and decorations come down, but the miserable weather remains. January could…
11 audience questions from our media skills refresher webinar
How do you persuade a reluctant media spokesperson? What can you do if a journalist refuses to move on from a tricky area? Can you use a message too often during a media interview? These are some…
How to handle difficult questions (and other essential media interview skills)
‘What happens if a journalist asks me a question I don’t know how to answer?’ It is a common fear for spokespeople. And a question we often hear at the start of our media training courses. It is…