Media Training Blog

Social media, Crisis management — 19 November by Adam Fisher

Is it time to join the Xodus?

If you have been on X during the past few weeks, you will have noticed the same phrase keeps appearing - ‘Bluesky’. And it has not been a plea for better weather. Bluesky is an emerging alternative…

General media skills, Spokesperson training, Social media — 1 August by Adam Fisher

Should you be worried about the rise of news avoidance?

Social media — 2 April by Jonathan Pollinger

How your brand can find and successfully work with social media influencers

Social media — 9 November 2023 by Adam Fisher

Could social media humour work for your brand?

Crisis management, Social media — 7 September 2023 by Adam Fisher

In a flap: What can we learn from the ‘liars’ social media storm?

Social media — 11 July 2023 by Adam Fisher

Is it time for your brand to jump on Threads (and quit Twitter)?

There is a new ‘friendly’ rival to Twitter. And it is already boasting incredible numbers. So, is it time for your brand to join Threads and ditch Twitter from your social media strategy? These…

Crisis management, Social media — 21 March 2023 by Adam Fisher

Are you following these six steps of a great apology?

Saying sorry is a crucial part of crisis communication. Get it right and you can diffuse the situation, minimise the reputational hit and rebuild trust. But when apologies go wrong, they can make…

Social media — 1 December 2022 by Adam Fisher

The social media trends you need to know about (and how to make amazing content)

Media Skills Training, General media skills, Social media — 10 November 2022 by Adam Fisher

Why did these cheese rolls go viral?

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