General media skills, Media Skills Training, Media relations —  24 October by Adam Fisher

Bonkers conkers publicity highlights news value of ‘trouble’

The New York Times, The Financial Times, Associated Press, The Washington Post and Reuters. These are just some of the many worldwide publications that have covered stories on conkers this…

READ MORE 

Media Skills Training, General media skills, Media relations —  15 February by Adam Fisher

Are positive stories newsworthy?

Why is the media coverage so often dominated by negative news? It’s a question often asked by delegates during our media training courses. We’ve all seen examples of negative stories going almost…

READ MORE