Media Skills Training, Spokesperson training —  14 November by Adam Fisher

The interview that highlights the power of radio (and storytelling)

The average radio interview is just over two and a half minutes long. Yet, as we stress during our media training courses, its power should not be underestimated. A good radio interview has the…

READ MORE 

Media Skills Training, Spokesperson training —  29 October by Adam Fisher

The story of the journalist, a podcast and the 'weirdest request' a PR has ever asked

General media skills, Media Skills Training, Media relations —  24 October by Adam Fisher

Bonkers conkers publicity highlights news value of ‘trouble’

Media Skills Training, Spokesperson training, Crisis management —  22 October by Adam Fisher

11 audience questions from our media skills refresher webinar

General media skills, Spokesperson training, Media Skills Training —  15 October by Adam Fisher

How to handle difficult questions (and other essential media interview skills)

Media Skills Training, Spokesperson training, General media skills —  10 October by Adam Fisher

US Election 2024: The Rising Power of Podcast Interviews in Shaping Public Opinion

One of Kamala Harris’s media interviews has caused a storm. Not because of anything the Democratic nominee said. But because she chose to appear on a podcast rather than traditional media. Not got…

READ MORE 

Spokesperson training, Media Skills Training, General media skills —  8 October by Adam Fisher

Media training lessons from an interview that didn’t happen

Laura Kuenssberg’s cancelled interview with former Prime Minister Boris Johnson continues to gain lots of attention. What would have been a high-profile interview was canned after she accidentally…

READ MORE 

Media Skills Training, Spokesperson training —  1 October by Adam Fisher

The risks of talking about rivals in media interviews

General media skills, Media Skills Training —  24 September by Adam Fisher

What should you do when the media gets it wrong?