Mastering the art of effective feedback: Essential lessons for PR and comms professionals
In the ever-evolving world of PR, communications, and media, feedback isn’t just a helpful tool - it’s an essential one. During a recent masterclass for members of the Media Team Academy, expert…
Media training lessons from an interview that didn’t happen
Laura Kuenssberg’s cancelled interview with former Prime Minister Boris Johnson continues to gain lots of attention. What would have been a high-profile interview was canned after she accidentally…
What should you do when the media gets it wrong?
You’re in the news. But you are not happy with how the story is being reported. In fact, you believe it is inaccurate. It’s not a fun situation. It could be hugely damaging. It could cause a crisis…